Too often nonprofits make decisions for their donors. They don’t test, try, or ask—they just say no. Too often they’re wrong. And they miss out.
April 28, 2023
Don’t put all your marketing eggs in someone else’s basket. Like social media, where they can change the rules. You need to invest in platforms you control.
April 19, 2023
Let’s look at the cost of free on nonprofit marketing budgets and why it can be smarter to pay for the right tool than try to save money with a free tool.
March 8, 2023
Valentine’s Day spending reached around $23.9 billion in the US in 2022. That’s just over 2.5% of total holiday spending for the year. As a nonprofit...
January 31, 2023
The internet is well and truly a part of everyone’s lives. And with mobile access granted to the majority of the world’s population, apps have become...
January 20, 2023
You might have heard of a reverse draw/raffle - it plays off the traditional theme but does things a little differently. This is a format that’s proving...
January 13, 2023
The average person scrolls through 300 feet of mobile content every day. So how do you break through? Be human.
January 4, 2023
Donor retention relies on effective recognition and gratitude. So what's the best way for a nonprofit to express sincere thanks for a donor's generous gift?
December 2, 2022
