Measure What Matters: A Simple Guide to Analytics for Email and Text Campaigns
A simple guide to marketing analytics for nonprofits. See how link tracking and Google Analytics work together to improve email and text campaign performance.
A simple guide to marketing analytics for nonprofits. See how link tracking and Google Analytics work together to improve email and text campaign performance.

Discover how Mallory Erickson uses behavioral science and AI-powered practice to help fundraisers build confidence, improve donor conversations, and raise transformational gifts.
Discover 15 effective volunteer ideas to boost nonprofit engagement and make a meaningful impact. Read the article for practical insights and inspiration!
Discover how to enhance your fundraising with the top donation by text services. Learn effective strategies to boost donor engagement. Read more!

Learn how Sam Wong of ExtraFood.org uses relationship-based fundraising, donor segmentation, and GivingTuesday outreach to drive results across cultures and communities.
Nonprofits can use SMS effectively without breaking TCPA rules. Learn how TCPA compliance applies to nonprofit text messaging, what consent is required, and how permission-based SMS builds trust, improves deliverability, and drives stronger supporter engagement.

Monthly giving isn’t a checkbox—it’s the key to sustainable nonprofit fundraising. In this episode, Dana Snyder of Positive Equation shares how to turn recurring donations into a true program that boosts retention, predictability, and long-term impact.
What is a vCard? Discover how digital contact cards work, why nonprofits should send them, and how they improve Caller ID and message deliverability.

Nonprofits can finally convert paper sign-ups into text-ready contacts fast. Scan-to-Send includes mobile validation, compliance, and enrichment for clean data.
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